Fertilitet.info
guiding YOU through YOUR fertility treatment
To help expecting parents navigate their fertility treatment journey, Daman developed the Fertilitet.info platform with German biotech company Merck.
The problem
Fertility treatment can be an overwhelming and emotional journey. Many people struggle to understand the different options and factors that may affect their treatment.
The innovation
A platform that features short videos explaining the different fertility treatment processes and options: Fertilitet.info.
Daman conducted interviews and workshops with people who have participated in various fertility treatments. With a deep understanding of user needs, we were able to help Merck present complex clinical information in a more personalized and digestible way.
The outcome
Fertilitet.info provides a valuable resource for people going through fertility treatment by empowering users with personalized information on their various options and factors. The platform is available in Denmark in support of Merck's commitment to improving fertility treatment outcomes.
